Write clear and concise content


This course will teach you how to write concise, scannable content using plain English.

SKU: T-WCCC-1 Category:


This course will teach:

How to write concise, scannable content using plain English.


Your site visitors don’t read webpages – they scan them. They won’t read a lengthy block of copy, however beautifully worded. You need to get your message across in split seconds.

We teach you thoroughly-researched, best practice writing for web techniques. You’ll gain editorial skills to make your content easy to absorb.


1.5 hour session:

1. Presentation on web content writing best practice – 30 minutes
2. Interactive plain English exercise – 15 minutes
3. Writing for web examples, a group exercise – 15 minutes
4. Individual writing for web exercise using skills you’ve learnt – 15 minutes
5. Review of exercise – 10 minutes
6. Questions and further tips – 5 minutes


You’ll take home:

  • copy of the presentation slides
  • 20 writing for web tip cards, to keep on your desk while working
  • plain English glossary
  • example writing exercise answer


£150 per attendee.
Groups of 4 or more receive a 10% discount. Maximum group size of 8.


Contact us to book a training session.


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