CAKE CAKE // YOUR FLEXIBLE CONTENT CONSULTANCY We’re a small, expert-run business, with 18 years of experience supporting organisations of all shapes, sizes and sectors. Come to us for content strategy, content management, content design and training. Get end-to-end support you can trust, whether that’s with audits, user research analysis, IA creation, guidance documentation, exemplar content, patterns, standards, accessibility, quality reports or maintenance checks. While each project is different, our user needs-focused approach always leads to effective web content. Talk to us about your project Content strategy What does your content need to achieve? We get it there with audits, standards, governance, and information architecture. Find strategy options Content design From quick usability wins for product and service take up to data-led site flows and relevant, accessible, inclusive content. Find content support UCD Freelancers directory We list non-affiliated, independent user-centred design professionals in our directory. Find experienced professionals for multi-disciplinary UCD projects. Browse site by tags AI book Branding Collaboration content design content designer role Content Operations Content Strategy design free tools information design intranet content QA Style Guide user-centred design UX Log in to study Get your certificate Learn about our courses Buy online courses Pathway course in content design £95.00 Add to cart View cart Pathway course in user-centred design £95.00 Add to cart View cart Short course – Content accessibility £10.00 Add to cart View cart Short course – Writing for web £10.00 Add to cart View cart