Strategy sprints

2 weeks’ intensive external input in a focus area of your choice – suggestions below. Start with a single sprint, or schedule a series to achieve various goals over a longer timespan. We can advise on where to begin.

Exemplar content

Content design uplift case study to sell in benefits to stakeholders.


Content governance and publishing flow efficiency review.

Guidance and standards

Style guidelines and content design standards creation or update.

CMS clear up

Consistent categorisation, tagging and labelling of items and assets in back end.

De-siloing content

Re-grouping by topic and user relevance, finding merge/deletion opportunities.


Metadata review: SEO page titles, descriptions, excerpts, social previews.


Active coaching: team instruction alongside content co-development.

Content maintenance plan

Creating a plan that integrates with your BAU, using Trello or preferred system.

Forward look

Identifying content development opportunities based on strategic plan.

Image library audit

Deep dive on image quality: format, accessibility, inclusivity, relevance.