Strategy sprints 2 weeks’ intensive external input in a focus area of your choice – suggestions below. Start with a single sprint, or schedule a series to achieve various goals over a longer timespan. We can advise on where to begin. Exemplar content Content design uplift case study to sell in benefits to stakeholders. Governance Content governance and publishing flow efficiency review. Guidance and standards Style guidelines and content design standards creation or update. CMS clear up Consistent categorisation, tagging and labelling of items and assets in back end. De-siloing content Re-grouping by topic and user relevance, finding merge/deletion opportunities. SEO Metadata review: SEO page titles, descriptions, excerpts, social previews. Coaching Active coaching: team instruction alongside content co-development. Content maintenance plan Creating a plan that integrates with your BAU, using Trello or preferred system. Forward look Identifying content development opportunities based on strategic plan. Image library audit Deep dive on image quality: format, accessibility, inclusivity, relevance. Ask about strategy sprints
